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Alt 1977 – Alex Varanese
Stumbled upon this wicked series that re-imagines 1977 as if the tech from today existed then. View the full set
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Nanotech Ice-Cream
Developments in nanotechnology and planetary-scale engineering point to new possibilities for us to conform the global environment to our needs. These advances combined with one person's dream to make clouds "snow" ice cream inspired The Cloud Project.


“Imagine, at the very point where humanity begins to push the boundaries of sustainable existence under existing conditions, we develop the means to conform our global environment to our needs—inverse-evolution if you like. We discover that science and technology give us a lever large enough to shift the world, metaphorically speaking. We find that by controlling matter at the nanoscale, we can bend it to our will at the megascale. In short, geoengineering appears to be humanity’s right-of-passage to planetary maturity. But these abilities seem to far outstrip our understanding of their consequences. It almost seems that scientists are in danger of applying the hypothesis-driven science of the laboratory to the whole world, while forgetting that when the hypothesis fails, there aren’t too many options to go back and start again.”
Dr. Andrew Maynard, Chief Science Advisor, Project of Emerging Nanotechnologies, Woodrow Wilson International Center for Scholars
- willprotein's blog
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Google Chrome Speed Tests
Hats off to BBH New York and Google Creative Lab for crafting an excellent way to demonstrate the speed of chrome while at the same time providing visual candy.
Equipment used:
- Computer: MacBook Pro laptop with Windows installed
- Monitor – 24″ Asus: We had to replace the standard fluorescent backlight with very large tungsten fixtures to funnel in more light to capture the screen. In addition, we flipped the monitor 180 degrees to eliminate a shadow from the driver board and set the system preferences on the computer to rotate 180 degrees. No special software was used in this process.
- Camera: Phantom v640 High Speed Camera at 1920 x 1080, films up to 2700 fps
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- Feed: Text of Light
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bigassmessage.com
Our boy Bjorn has made this rather awesome messaging service. Best of all it's 100% Chromo Enabled.

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Demographic Replicator
Protein friend David Bausola's latest project is taking the social conversation to a whole new level. Props to the Herdmeister for the tipoff.
Puma Phone

One of the more interesting launches at the Mobile World Congress in Barcelona this week is the Puma Phone. It's a white labeled Sagem with a few extra "sporty and fun" features, so we will watch how this one develops with interest.
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HTML5 - The Future of Online Video
We've been waiting for this for a while and now can show you a sneak peek of the future of online video. Please be upstanding for HTML5.
What's all the fuss about? No flash, no plugins, no buffering issues, no worries. Yes, this is what Steve has been waiting for and one of the main reasons why you find any Adobe products on your iPhone. Props once again to cousin Ciaran for the linkage.
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Top 3 Twitter Marketing Apps
As Twitter defines itself as the marketing platform du jour, I thought it would be a good idea to bring together a "top 3" selection of the best. These "apps" all aim to help companies understand what's going on with their "customers conversations" and how they can best utilise this new 140 character beast.
- Shoreditch locals, Tweetdeck isn't new, but certainly remaining fresh with regular feature updates and a super loyal community. As a standalone app developed in Adobe Flex, it allows for greater functionality and the recent iPhone version allows you to take it with you.
- CoTweet started making some noise mid-last year. It is now out of beta and running supreme in the "enterprise" market, aimed squaring at larger organisations with multiple Twitter teams. Tweet assigning, redirecting and commenting is incredibly useful and the Outlook-style UI makes for very easy use.
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UK Datarock!
Protein idol, Tim Berners-Lee opened up the UK Governement's data.gov.uk site to the public yesterday. It might not seen like big news to most of you, but we've been tracking the site for some time as it marks a big step in creating a truly open source public data service.
While taking a page from the US with the launch of its own public data hub, the UK data portal offers almost three times the number of data sets available on the US site.
Speaking at the launch, TBL explained, "Data underpins our economy and our society - data about how much is being spent and where, data about how schools, hospitals and police are performing, data about where things are and data about the weather. Yet until recently not many non-technical people concerned themselves with data and how it could be used better."
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Future of Text
With the excitement building around Apple’s announcement of a tablet device rumored to be called the iSlate – I hope in 2010 we’ll see digital magazines and books step into the transmedia fold. The integration between apps, APIs, and a strong movement towards standardizing “activity streams” across social services present fertile ground for transmedia storytelling. Character extensions, augmented reality, supporting materials, back stories, experience hyperlinking that ties into online / offline events not to mention real-time interactions between readers all are fuel for rich transmedia experiences.
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- Feed: Text of Light
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